Creating iOS apps begins with clarity about the target users, the app's purpose, and the scenario to address in the initial release. A robust discovery phase clarifies the MVP scope, selects suitable architecture, and discards features that seem impressive in theory but don’t enhance actual usage.

After the foundation is in place, attention moves to UI behavior, speed, and reliability across iPhone generations and iOS releases. Uniform navigation flows, deliberate state handling, and thoughtfully designed integrations (payments, authentication, analytics, backend APIs) simplify maintenance and scaling post–App Store debut.